Discover the authentic Italian flavours with HoopOn!

Board our comfortable coach in Milan making a stop at the Parmigiano Reggiano Dairy Farm near Parma.

Here you will taste the famous parmigiano reggiano cheese combined perfectly with some jam and red wine to discover the Emilian flavours. Discover how cheese is produced and its aging process. 

Before arriving at your destination in Florence, you will make a quick stop in Parma and in La Spezia to stretch your legs and breath the salty air of the Ligurian see. 

• Parmigiano Reggiano Dairy

Your unforgettable day begins in Milan, the bustling fashion capital of Italy, before heading south to the charming region of Parma, renowned for its rich culinary heritage.

After two hours, you’ll arrive at Parmigiano Reggiano Dairy Farm, where you’ll experience firsthand the centuries-old art of making one of Italy's most beloved cheeses.

As you tour the dairy factory, you'll explore the intricate process behind the production of Parmigiano Reggiano cheese, from the raw milk to the aging process. The museum also highlights the history of tractors, showing the agricultural innovations that have shaped the region. 

After the guided tour, you’ll indulge in a tasting of three different aging stages of Parmigiano Reggiano, each offering a unique flavor profile. Paired with marmalade, Parmigiano cream sauce, and a glass of red wine, this tasting is a true experience for your senses. 

• Traditional lunch in Parma

Following this delightful experience, you’ll have free time to explore the beautiful city of Parma. Stroll through its picturesque streets, admire the Renaissance architecture, and take in the atmosphere of this culinary gem. When hunger strikes, you’ll enjoy a traditional lunch (included) in one of Parma’s charming trattorias, where you can savor local specialties such as tortelli (filled traditional pasta) or prosciutto di Parma (cooked ham), all paired with excellent wine. 

• Swim and relax in La Spezia

In the afternoon you will reach La Spezia and Cinque Terre, UNESCO World Heritage Site. With their small beaches and cristal clear waters of the Ligurian Riviera, perfect place to sunbathe and swim in the hot Italian summer days. 

• Final Destination, Florence

Arrived in Florence at dinner time.

Here you will have the possibility to stay overnight in an partner a 4* hotel that we picked for you to meet all your needs.

✔ Direct transfer by luxury coach from Milan to Florence

✔ Guided tour and tasting at the Parmigiano Reggiano Dairy Farm 

✔ Stops in Parma and La Spezia

✔ Arrival in Florence, staying in a partner 4* hotel 

✔ Dedicated assistance on board the coach for a hassle-free trip 

✔ Free Wi-Fi and USB port to always be connected on the coach 

✔ Flexible itinerary with freedom to explore all the destinations at your own pace 

✘ Meals and drinks not mentioned
✘ Entrance tickets to museums, monuments, and attractions (unless specifically included in the "The price includes " section)
✘ City taxes, payable on-site
✘ Optional excursions and activities
✘ Personal expenses and anything not explicitly mentioned in the "The price includes " section

Departure-Arrival Point: Milan-Florence, see exact time in travel documents. 

Duration: Full day, with intermediate stops; 

Check-in: Please arrive at the meeting point indicated in your travel documents at least 15 minutes before departure to check-in.

Luggage: One checked bag and one carry-on bag are allowed per passenger. Additional luggage may incur extra charges.

Travel Documents: Bring your booking confirmation and a valid ID. 

Punctuality: The service is optimized for a quick and seamless transfer. The bus will depart at the scheduled time, and no delays will be accommodated. 

Assistance: For any inquiries, our customer service is available before and during your journey. Useful contact details are provided in your travel documents.